Narrative Threads Blog

Scroll through our Narrative Threads blog to enjoy behind-the-scenes insight on special projects for leading interior designers and architects. 

THE CREATION OF A CUSTOM WALLCOVERING
Wallcoverings, Retail Project Creative Matters Inc Wallcoverings, Retail Project Creative Matters Inc

THE CREATION OF A CUSTOM WALLCOVERING

When New York-based Janson Goldstein needed a custom wallcovering for their boutique client The Westside this summer, they knew who to ask as we worked together last year on floor and wallcoverings for Canadian luxury retailer Holt Renfrew. For the wallcovering, our direction was a design that had both a California beach vibe and a modern finish to reflect the luxury goods on offer.

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WHY WOOL IS SO PERFECT FOR RUGS
Production Methods Creative Matters Inc Production Methods Creative Matters Inc

WHY WOOL IS SO PERFECT FOR RUGS

Take a look through our portfolio and collections and you will quickly notice that the vast majority of our floorcoverings - from boardrooms to bedrooms - are made of wool. As visual people, our love affair with wool begins with its aesthetic properties, but for interiors professionals there are a host of practical reasons why wool is the ultimate fibre. 

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