Narrative Threads Blog

Scroll through our Narrative Threads blog to enjoy behind-the-scenes insight on special projects for leading interior designers and architects. 

10 RUGS THAT REVEAL THE HIDDEN POWER OF NEUTRALS
Creative Matters Inc Creative Matters Inc

10 RUGS THAT REVEAL THE HIDDEN POWER OF NEUTRALS

Frequently an interior calls for a rug in flattering neutral hues. For our designers, this can be just as challenging and exciting as a colourful project. The combinations of warm and cool tones are endless; the results are versatile, subtle and stylish.

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OUR DESIGNERS' FAVOURITE RUGS
Creative Matters Inc Creative Matters Inc

OUR DESIGNERS' FAVOURITE RUGS

We asked our designers for their favourite rugs - 8 designers, 8 very different choices. Reading though the reasons for their selections, we realize the criteria for a successful rug are endless. 

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CREATING SPECIAL EFFECTS IN HANDTUFTED RUGS
Creative Matters Inc Creative Matters Inc

CREATING SPECIAL EFFECTS IN HANDTUFTED RUGS

We continue to surprise our clients, and even ourselves, with the range and beauty of effects that can be created with the handtufted quality. We were particularly reminded of this when two of the artists from the Canada House project visited our studio in May.

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CARPETS FOR NEW YORK'S ICONIC RAINBOW ROOM
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CARPETS FOR NEW YORK'S ICONIC RAINBOW ROOM

The Rainbow Room atop the Rockefeller Centre in New York is one of those iconic places known to anyone who grew up with American culture - a formal supper club with panoramic views over Manhattan where celebrities and the influential mingled and danced on the rotating dance floor.

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OUR CUSTOM CARPETS HONOURED BY THE U.K.'S THE TELEGRAPH
Creative Matters Inc Creative Matters Inc

OUR CUSTOM CARPETS HONOURED BY THE U.K.'S THE TELEGRAPH

In the latter half of February, CMI basked in the glow of international media attention for the 29 rugs it created for the refurbishment of Canada House in London. One of the most delightful comments came from Henrietta Thompson in the U.K.’s The Telegraph ...

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THE GRAND REOPENING OF CANADA HOUSE IN LONDON WITH 29 CARPETS
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THE GRAND REOPENING OF CANADA HOUSE IN LONDON WITH 29 CARPETS

February 19 was a particularly exciting day for Creative Matters. We were finally able to reveal a project that had involved all our designers for many months in 2014 - no less than 29 area rugs with very different designs for Canada House in London.

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THE STORY BEHIND OUR CARPETS AT THE NEW PARK HYATT NEW YORK
Creative Matters Inc Creative Matters Inc

THE STORY BEHIND OUR CARPETS AT THE NEW PARK HYATT NEW YORK

In August, the media was abuzz with the opening of the Park Hyatt hotel in New York.

Eight years in the making, it was intended to be a New York icon. Even so, the vision for the interior design was created by the Toronto firm Yabu Pushelberg (YP) which has been our client for many years.

We started work on this project in May 2009 but the carpets were not installed until August 2014. Through experience, we have become accustomed to the lengthy process attached to carpets in iconic hotels, but we thought it would be interesting for our blog readers to see how a carpet project might extend over five years.

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OUR FIRST CARPET FOR A MUSEUM
Creative Matters Inc Creative Matters Inc

OUR FIRST CARPET FOR A MUSEUM

A magnificent addition to the Toronto cultural scene opened in September and we are very proud to be part of it. Not only is the Aga Khan Museum the first museum in North America devoted to Islamic art, but it is also the first time Creative Matters has designed a floorcovering for a museum.

Situated at the north end of the city, the museum is part of a $300 million complex that has been eight years in the making. More than 1,000 artifacts from the 8th to 19th centuries are on display. We created the carpet for the Bellerive Room which features a ceramics collection

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